| Strategic Social Networking |
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| The Debate: Online Fitness vs One-On-One
As featured in the Feb/March 2008 Issue of Fit Pro Network.
Noel Lyons of PTO gives his views on why more fitness professionals need to adopt a Portfolio Approach to their fitness business model.
Every fitness professional needs to think in terms of developing a portfolio of ways to generate as many leads for their business as they possibly can ...
... and every fitness professional needs to think in terms of creating a portfolio of services and products to satisfy clients and customers throughout their lifetime value. |
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| When Did You Last Revamp Your Website?
Noel Lyons of PTO on why a website is central to your fitness business
[As featured in Fit Pro Network April 2008]
Many fitness professionals still think websites are expensive, surrounded by hype, and of no real relevance to "their" business !!!!
When I check their websites out (if they even have one), I could write a lengthy ebook on all the mistakes they are making!
The later you leave it, the harder (and more expensive) it will be to catch-up with those already experienced in what makes a good fitness website etc |
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| Eliminate Your Competition!
Are You Getting Paid What You are Worth?
What To Do, If You Want More Clients.
Personality Marketing - The Brand Called YOU
Common Personal Training Marketing Mistakes
Launching a New Personal Training Business
Building a Fitness Business versus a Fitness Service
Fitness Entreprenuers Attract Overwhelm
When Did You Last Revamp Your Fitness Website?
And more .... |
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| Press Release Cheat Sheet
Just before you send your PR release off, check it off against this Press Release checklist. |
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| Offline Marketing Tactics
Are You Guilty of Sisyphean Fitness Marketing?
In Greek mythology, Sisyphus was a king punished in the Tartarus by being cursed to roll a huge boulder up a hill, only to watch it roll down again, and repeat this throughout eternity. Today, Sisyphean can be used as an adjective meaning that an activity is unending and/or repetitive. It could also be used to refer to tasks that are pointless and unrewarding!
Use this report to get creative in spreading the word about yourself. |
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| 30 HOT Fitness Business Building Success Tips
Just one idea could take you to the next income tax bracket!
Here are 30 ... |
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| Article Marketing
If you are not already submitting expert articles online, you should be.
A quick and simple guide for personal trainers and fitness professionals on how to get started and what's involved.
If you want a steady continuous stream of clients, you must first position yourself as a fitness expert.
There is nothing like regular writing for perfecting your expertise and making yourself more visible online.
Best by submitting articles and following the stats, you get to see what people are interested in (and not), which is a great way to trial an idea for your next ebook, and build a fan base at the same time. |
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| Creating Successful Fitness Programmes
There are 7 steps to creating successful fitness programmes
And 7 steps to differentiating yourself from the competition! |
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| Evaluating Inbound Links
Not all links are equal
Don't waste time + effort going after the wrong ones when you have so much else to do |
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| How to Use Google Adwords
How Google AdWords Works
Google AdWords vs. Traditional Advertising
How is a Google AdWords Campaign Structured?
Keyword Matching Options in Google AdWords
Increasing Your Clickthrough and Conversion Rates with Negative Keywords
How to Write Profitable Google AdWords Ads that Attract Clicks
How to Optimize Your Google AdWords Ads
How to Set Your Daily and Monthly Budget
Tracking Ads and Landing Pages
How to Improve Your Keyword Click-Through-Rate (CTR)
Why Testing Your Google AdWords Ads is So Important
How to Use Google's Conversion Tracking and Other Tracking Software
The Most Targeted, Cost Efficient And Effective Type Of Online Advertising Available Today!
Learn Exactly How You Can Advertise Only To The People That Are Actually Interested In What You Have To Offer. |
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| Facebook Social Ads
The New Adwords?
Understand the unique marketing mind set involved in Facebook Marketing
Use Social Ads to boost your online fitness sales |
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| Real World Traffic Strategies
Are you having trouble with any or all of the following:
Lackluster sales?
Absolutely no Adwords income
No sign ups to your opt-in list?
No blog comments?
It could be because you've got NO traffic!
No traffic = NO SALES
This guide will help you understand how to promote your site, and push the traffic YOU want towards the goals that you want traffic to see. |
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| How To Drive Traffic From StumpleUpon
A simple to use 7 page special report |
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| Get Rich From Information Products
There are people online making good money, without being an expert in anything, by selling other people's knowledge.
Yet you have a distinct advantage over them. As a fitness professional, you have expert knowledge, you have expert experience, and combining the two you have inspiring stories to share.
Fitness infoproducts are a chance to expand your business, to bring in additional sources of revenue, and to give prospects "tasters" of what you have to offer them in person.
And through the process of writing and packaging them, you become even more of an expert. |
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| Please review these products. This website will only retain the very best! |
